Head of Marketing (Permanent)

The Company

Our client, a renowned international life insurance broker is looking for a Marketing professional to join their team for an exciting role!

The Role

* 360-degree marketing, covering strategic events & sponsorships, PR, CSR initiatives, branding & communications, website/online visibility, printed/digital collaterals, and brochure-ware development

* Develop and maintain a marketing and relationship management strategy, oversee the development and implementation of partnership engagement opportunities, client seminars/events, and implement tactical marketing programs to maximize effectiveness of Consultant's penetration to enhance existing relationships and build new relationships to support business initiatives. Initiatives include ongoing anniversary programs, loyalty programs, banker relationship programs, team building.

* Marketing budget management to ensure expenditure on marketing activities are within budgets allocated and deployed effectively to achieve desired business goals.

* Strategic Initiatives - development and implementation and/or adaptation of projects in Singapore, as part of the global marketing projects/ campaigns).

* Develop and evolve key relationships across all external channels, strategic partnerships, and co-marketing opportunities within KPIs.

* Plan and manage the execution of small to large scale events.

* Formulate a wide range of company brochures, stationaries, marketing collaterals, sales kit, corporate gifts, corporate videos etc to maintain a healthy library of marketing materials.

* Work with Marketing Director to create the Marketing Strategy Paper with the overarching aim to build the client's brand via events, advertising, PR

* Track, monitor, control and document all marketing, branding and communications activities on referral parties.

* Prepare a written strategic plan for all Tier 1 referral parties and update it as market conditions change.

* Ensure the effective use of systems, working practices and methods through adherence to the Group's various procedures.

* Ensure all marketing and communications processes comply with the Group's and local, procedures and external regulations

* Support other objectives/tasks as may be required from time to time by senior management

Your Profile

* Minimum 8 years of related experience

* Excellent communication skills and teamwork

Apply Today

Please send your resume, in WORD format only and quote reference number Ref No GO11778372, by clicking the apply button. Please note that only short-listed candidates will be contacted.

Robert Half International Pte Ltd. Co. Registration no.: 200612189E | EA Licence No.: 07C5595 | Gabriela De Brito Lopes Prestes Oxby EA Registration no.: 1989404

Reference : 67020-0011778372

Specialisation : Project consulting